Consumer Link was formed from the interviewing team and coding department of Colmar Brunton Research (our parent company, now known as Kantar New Zealand). We were the first company in New Zealand to specialise in field and tabulation and we have been New Zealand’s pre-eminent data collection agency since our inception in 1990.


Consumer Link operates independently inside the Kantar Group international network. As an affiliate of one of the world’s leading research companies and the global leader in brand and advertising research, we are uniquely placed to co-ordinate or participate in your multi-country research programmes.


We work with our clients on a wide variety of projects across all market sectors including:  Finance, Energy, FMCG, Government, Travel and Tourism, Telecommunications, Automotive, Food and Beverages, Cosmetics and Pharmaceutical, Retail and Wholesale etc.  With over 20 years of experience in the Market Research industry, there’s probably not a sector or category we haven’t worked in.


We can offer you a wealth of knowledge and experience in project management across a broad range of methodologies.  Our specialist, client-focused staff members are passionate about achieving your business outcomes and are experts in gathering data and delivering it to your specifications.  Your single point of contact at Consumer Link understands the importance of effective fieldwork and data management.  This person is the person managing your project and they will be available to you from start to finish.